本格焼酎・泡盛とうまいもん祭2026

Around 500 brands from distilleries across Japan gather under one roof!
Sample a wide selection of premium honkaku shochu and awamori proudly presented by distilleries
from across the country, and discover your very own #FavoriteShochu.

Japan's Finest Shochu, Awamori and Local Flavors at Mizuho PayPay Dome Fukuoka!
Taste premium honkaku shochu and awamori from distilleries across Japan, and purchase your favorite bottles on the spot.
You'll also find food trucks full of delicious local specialties from across Kyushu, and a wide variety of dishes and snacks that pair perfectly with shochu.
Come and discover your new favorite bottle!

(※)前回2024年開催時の本数です。 Click here to see highlights from previous events.

前回焼酎フェスの写真1 前回焼酎フェスの写真2 前回焼酎フェスの写真3 前回焼酎フェスの写真4

Event Information & Tickets

Venue

MIZUHO PayPayDome FUKUOKA

Access

7. 25 (sat)

12:00〜20:00

OrderStop 19:30

7. 26 (sun)

10:00〜17:00

OrderStop 16:30

Venue Entrance

If you are arriving via the 3rd-floor deck, please take the escalator next to Gate 4 down to the 1st floor.

The event entrance is located on the east side of the 1st floor.

Same-day Tickets Available at the Venue Entrance! Tickets include a complimentary invitation ticket to a Fukuoka SoftBank Hawks official home game!

Advance Ticket：¥500／At the Door：¥900

※Prices include tax.
※Up to three visitors under the age of 20 are admitted free of charge when accompanied by one paying adult aged 20 or over.
Tickets can be purchased through authorized ticket agencies. A Japanese mobile phone number is required for purchase.
A Japanese mobile phone number is required to purchase tickets through the ticketing service. If you do not have one, please contact us by email.
mailto:SBHGRP-shochu@g.softbank.co.jp

Every paid admission ticket includes a complimentary ticket to a Fukuoka SoftBank Hawks regular-season game!

試合の様子

The complimentary ticket will be issued as an advance reservation voucher (one voucher per eligible visitor).
It is valid for selected 2026 Fukuoka SoftBank Hawks home games.
Seats are assigned automatically.Preferred seat selection is available for an additional ¥1,000 (tax included) per ticket.
A system handling fee of ¥220 (tax included) applies to each ticket.

※Complimentary game tickets are limited to one per visitor aged 20 or over.
※Available only to holders of an advance or same-day admission ticket.
※Tickets will be distributed at the event entrance (Special Entrance on the 1st Floor).

Drinking and driving and underage drinking (under 20 years of age) are prohibited by law.
Please drink responsibly. Pregnant or breastfeeding individuals are advised not to consume alcohol.
Photography and video recording will take place during the event.
Images, videos and articles from the event may be used in newspapers, television broadcasts, magazines, websites, promotional materials and other media.

Organizers

Japan Sake and Shochu Makers Association / Fukuoka SoftBank Hawks Corp.

Participating Distilleries

Discover the distilleries participating in the 2026 festival

Saga

Nagasaki

Okinawa

Shimane

  • Okadaya Honten

Yamaguchi

  • Nagayama Shuzo

Other

Food & Snacks

A wide selection of carefully chosen gourmet food vendors, mainly from Kyushu

and more…

Snacks That Pair Perfectly with Honkaku Shochu & Awamori

From dried delicacies to delicious bean snacks, you'll find a wide variety of treats that everyone—from shochu enthusiasts to families—can enjoy.

How to Enjoy the Festival

Sample and Discover Your Own Favorite Shochu

Taste premium honkaku shochu and awamori from distilleries across Japan.
Visit each distillery booth and enjoy the experience of discovering the bottle that's perfect for you!

Meet the Distillers

Enjoy conversations not only with your friends and fellow shochu lovers, but also with the distillers themselves.
Ask about their recommended ways to enjoy shochu, serving suggestions, the stories behind their brands, and the passion that goes into every bottle.
Discover a whole new side of honkaku shochu and awamori through the distillers!

Pair Your Shochu with Delicious Food

The venue features a wide variety of Kyushu's finest gourmet dishes and snacks.
Relax on traditional tatami-style seating or enjoy the unique atmosphere of the dome while pairing your favorite shochu or awamori with great food!

Stage Events, Seminars and Festival Games

Enjoy guest talk shows, educational seminars on shochu, beginner-friendly tasting sessions and much more.
Discover even more ways to enjoy honkaku shochu and awamori through our special events and interactive experiences!
This year's festival features an expanded family area, including traditional Japanese festival games.

Stage Program & Seminar Schedule

Stage Program

7.25(sat)
12:15 Opening Ceremony
12:30 Shochu Talk with Kiwako Kurashima
13:30 Master Craftsman Talk featuring Master Distiller Nobuhisa Yasuda (Kokubu Shuzo)
14:00 Talk Show with Manami Hashimoto
16:00 Shochu Talk with Kiwako Kurashima
16:30 Master Craftsman Talk featuring Master Distiller Nobuhisa Yasuda (Kokubu Shuzo)
17:00 Talk Show with Manami Hashimoto
7.26(sun)
10:30 Talk Show with Koyuki & Kei Okamoto
11:30 Shochu Talk with Kiwako Kurashima
12:30 Master Craftsman Talk featuring Master Distiller Yoshiyuki Omure (Taikai Shuzo)
13:30 Talk Show with Koyuki & Kei Okamoto
14:30 Shochu Talk with Kiwako Kurashima
15:30 Master Craftsman Talk featuring Master Distiller Yoshiyuki Omure (Taikai Shuzo)
16:45 Closing Ceremony

Seminar Schedule

7.25(sat)
13:30 Introductory Seminar "Introduction to Honkaku Shochu & Awamori: A Beginner's Guide"
15:00 Distillery Seminar by Sanwa Shurui
16:00 Distillery Seminar by Naeba Shuzo
16:30 Cocktail Workshop "Easy Shochu Cocktails You Can Make at Home"
18:00 Koji Seminar "Koji Seminar: Discover, Touch and Taste the Essential Ingredient Behind Honkaku Shochu"
7.26(sun)
11:30 Koji Seminar "Koji Seminar: Discover, Touch and Taste the Essential Ingredient Behind Honkaku Shochu"
12:30 Distillery Seminar by Hombo Shuzo
13:30 Distillery Seminar by Kikaijima Shuzo
14:30 Introductory Seminar "Introduction to Honkaku Shochu & Awamori: A Beginner's Guide"
15:30 Cocktail Workshop "Easy Shochu Cocktails You Can Make at Home"

Seminar participation is available on a first-come, first-served basis.

Pottery Corner & Festival Games Corner

Pottery Corner

Find your favorite pottery,
from traditional shochu glasses to pieces for everyday use!

Festival Games Corner

Festival Games Corner - Enjoy 8 different traditional Japanese festival games with your family!
※Additional charges apply.

Shochu Cocktail Bar

Enjoy original cocktails created by renowned bartenders.
Don't miss these exclusive creations available only at the Shochu Festival!

Location: Japan Sake and Shochu Makers Association Booth

Special Guests

Meet the guests who will help make this year's festival even more memorable.

  • Manami Hashimoto

    Manami Hashimoto

    Performance Date：25(sat)

    Actress. Born in Yamagata Prefecture,
    Koyuki began her acting career at the age of 13 after winning the Acting Award at the 7th All-Japan National Beauty Contest.
    Her major works include the NHK historical drama Sanada Maru (2016), the film Radiance (2017), the NHK morning drama Manpuku (2018), the television drama Haru ni Nattara (2024), and Fake Mommy (2025), among many other television dramas, films, stage productions and commercials.
    She is also well known for her deep knowledge and appreciation of food and alcoholic beverages, including shochu.

  • Kiwako Kurashima

    Kiwako Kurashima

    Performance Date：25(sat)26(sun)

    Editor-in-Chief of the bar culture magazine Koten Sakaba.
    Having visited countless bars across Japan while exploring a wide variety of food and alcoholic beverages, she shares her unique perspective through magazines and blogs.
    A passionate shochu enthusiast, she has sampled an extensive range of labels from across Japan and enjoys sharing her love and knowledge of shochu.

  • Koyuki

    Koyuki

    Performance Date：26(sun)

  • Kei Okamoto

    Kei Okamoto

    Performance Date：26(sun)

Venue Map

会場マップ

Important Information

  • ■Alcohol consumption by persons under the age of 20 is prohibited by Japanese law.
  • ■Alcoholic beverages will not be sold or served to anyone under the age of 20.
  • ■You may be asked to present valid identification for age verification.
  • ■Visitors who are driving are not permitted to consume alcohol.
  • ■Alcohol breath tests will be conducted at the parking lot exit. Visitors found to have consumed alcohol will not be permitted to drive out of the parking facility. Please use a designated driver or a licensed driver service.
  • ■Pregnant or breastfeeding individuals are advised not to consume alcohol.
  • ■Outside food and beverages are not permitted.
  • ■Event details are subject to change without prior notice.
  • ■Photography and video recording will take place during the event. Images, videos and articles may be used in newspapers, television broadcasts, magazines, websites, brochures and other promotional materials. Copyright and usage rights belong to the event organizers.

Contact Us

For inquiries about the event, please contact us here.